Charlotte’s Major League Soccer expansion team Tuesday revealed its official name, crest and colors during a live-streamed event featuring the club’s supporters’ group and owner David Tepper.
The team will be called Charlotte Football Club or Charlotte FC.
The club is set to kick off its inaugural season in 2022 and will play at Bank of America Stadium in Charlotte, N.C.
The club also will adopt CLTFC as a secondary reference.
Four primary colors will identify the team: Blue, black, silver and white.
Charlotte FC’s crest has a circular shape that inspired by a classical coin, recognizing the city’s modern status as a major US financial capital as well as its history as the first American city with its own branch of the US mint.
The centerpiece of the crest is a four-point crown—the spires represent each of Charlotte’s four wards—symbolizing the royal legacy behind the city’s name. Charlotte is the original Queen City named in honor of queen Charlotte Sophia of Mecklenburg-Strelitz, wife of Britain’s King George III, during the time of the city’s founding in 1768.
The engraved typography is a nod to Charlotte’s minting history, featuring a contemporary aesthetic with its white-on-black typeface.